Neos is a smart home insurance company making smart tech devices for the home, such as smart cams, lead detection and motion sensors, which connect to an app that syncs with the users home insurance policy, using data where necessary to protect and prevent the need to make an insurance claim.
Clarity was tasked with widening Neos’ existing audiences and driving sales around the Easter Bank Holiday weekend - typically a time when DIY and home improvements are done.
We created a micro influencer campaign that targeted parents and pet lovers, with creative visual content and strong call to action and direct link to an ecommerce store.
25 - Influencer posts and management
290k - Combined followers
900% - Uplift in sales
800 - Product Reviews
13k - Social Media Likes
“Clarity packs a great mix of creativity and PR expertise; They have quickly embraced our brand positioning and portfolio of products and services and presented a strong content and PR plan to help us gain awareness amongst our key audiences. The team is very dedicated, pro-active and constantly looks for new ideas and opportunities to elevate our brand.” - Julie Costa, Head of Marketing, Neos