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The first web-based system created by restaurant event planners for restaurant event planners, Tripleseat streamlines the event planning process and boosts sales for restaurants, hotels and other unique venues.

Company Goal:

Build widespread recognition as the platform of choice for venues and event planners

Clarity's Challenge:

Elevate awareness and increase perceived differentiation in a competitive industry


Tripleseat engaged Clarity in late 2017 to elevate the company’s reputation and solidify its competitive differentiation from upstart competitors. The goal was to position Tripleseat as the event management platform with the most robust features, best customer service and top leadership committed to client success.

Clarity’s ongoing, multi-pronged campaign for Tripleseat  includes B2B and B2C media relations and thought leadership, which have served to build the the profiles of executives and raise awareness of the platform’s competitive advantages. Additionally,  Clarity has promoted the company’s vibrant culture, which has helped recruiting and retaining talent.


  • Tripleseat added more than 1900 new customers in 2018 and another 500 in Q1 2019 alone
  • With double-digit growth, Tripleseat landed on the Inc. 5000 list of fastest-growing private companies (#1744) for the first time
  • Included on both the Boston Business Journal and Inc. Magazine’s Best Places to Work lists in 2019
  • Awarded Gold honors in the 2018 International Business Awards® for “Best New Product or Service of the Year: Event Management Solution
  • Product manager Caroline Wise honored as a Rising Star on Hospitality Technology’s 2018 Top Women in Restaurant Technology list

Selected Press



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