On July 30th, Clarity and The Conscious Advertising Network will bring together leading UK and US thought leaders to discuss how current conditions around the world (Brexit, rise of populism, COVID, activism, cyber threats) have catapulted brands into the intersection of politics, business and culture. In today’s world, being non-political is no longer an argument. Every brand is an integrated part of the societal fabric and therefore has a role, responsibility and obligation to speak out and take action to create systemic change. The big question is: What do you say and how do you say it?
Moderated by Chris Kenna (Brand Advance), we’ll talk to leading industry experts including Bonin Bough (Bonin Ventures), Abi Gibbons (ISBA) and Andy Saunders (Journalist) on how these issues impact brand communications today. RSVP now here or at the link below.
Christopher Kenna is CEO and Founder of Brand Advance (BA), a 2020 Startup 100 company that connects brands with diverse audiences globally, through Insights, Media and Creative that more authentically engages these communities.
Bonin Bough is one of the foremost-awarded marketing executives in the world, the host of CNBC’s Cleveland Hustles, and the author of Txt Me (646) 759-1837. As one of the youngest C-suite executives at a Fortune 50 Company, he has worked for billion-dollar brands including Mondelez and PepsiCo.
Abi Gibbons is Director of Communications for ISBA, the only body representing leading UK advertisers. Abi is responsible for all internal and external communications, supporting and promoting the ISBA manifesto through communication with ISBA stakeholders.
Andy Saunders is a highly experienced business journalist who writes for many leading UK titles including The Times and The Sunday Times, The Telegraph, Conde Nast magazines and Management Today, where for 15 years he was the deputy editor.