You need an agency that can make the right connections, understand complexity and tell a compelling story, and we have that expertise in spades. We stay ahead of trends and regulations, deliver unique positions for ambitious brands and get them in front of the right people – whether that’s partners, customers, investors or all three. And this isn’t just hot air. From successful challenger banks like Monzo, to “buy now, pay later” pioneers like Zilch, we’ve consistently delivered business impact for our fintech clients for over a decade.
“From day one, the team at Clarity has consistently delivered a high level of coverage and expertise in everything from reactive commentary to crisis comms. It was no mean feat coming on board during a global pandemic, but the team was quick to adapt to the business’s needs in a constantly shifting environment; to say that they have become an extension of the team is an understatement. I’ve no doubt that the team’s enthusiasm and flair will shine through as we move to the next exciting phase of ClearScore’s journey.”
PR Manager
We’ve worked with Clarity PR for a number of years and they’ve supported us through some key stages of our journey from start-up to scale-up. The team’s creative approach and strategic thinking have helped us to gain profile across our key audience bases, helping to drive sign-ups and ultimately boost our bottom line.
PR & Media Manager
“Clarity packs a great mix of creativity and PR expertise; They have quickly embraced our brand positioning and portfolio of products and services and presented a strong content and PR plan to help us gain awareness amongst our key audiences. The team is very dedicated, pro-active and constantly looks for new ideas and opportunities to elevate our brand.”
Head of Marketing
That usually means we’ve handled brand awareness, brand positioning, go-to-market strategy, customer acquisition, partnerships and more.
We build communications plans that don’t over-complicate — instead, we place your goals and your audience at the center, building creative integrated media relations, digital marketing, and social media campaigns that educate, inform, and build trust.
We’re an agency that understands both your business and the industry at large. One that will stay ahead of new rules & regulations, advising you the entire way. Ultimately, the agency you choose to do business with is an integral extension of your team.
Clarity offers global reach with the personalized, proactive and fast-paced feel of a startup or boutique agency. Our teams bring decades of experience from across the media and communications landscape to help take your business to the next level.
Currensea is a travel money debit card which enables customers to spend directly from their main bank account when abroad, without charges or fees. Launching its consumer offering in January 2020, three months before the COVID-19 pandemic shut down international travel, it had to pivot to survive. So the team created a card for small businesses who wanted to continue trading internationally as cost effectively as possible through this difficult period.
Clarity’s approach highlighted the product’s unique value add, generating awareness and leads for the company, which despite operating in the heavily affected travel sector, has not made any redundancies or put any staff on furlough, and continues to go from strength-to-strength. The campaign also made public the specific issues faced by the nation’s SMEs, showcasing Currensea as a trusted advisor for customers during a difficult time
187 SME leads generated from November to December 2020.
393% increase in impressions to Currensea’s website.
50% of Currensea’s YoY acquisition target hit in 2 months.
One harrowing statistic about the majority of Americans? Over 50% are living paycheck to paycheck. One accident or unexpected expense could spell disaster.
Even.com sought to break that cycle with their innovative and empathetic approach to financial services in the earned wage access (EWA) system — where one could draw against money they had already earned before their traditional pay period came, freeing up funds for any number of expenses.
Though our team was engaged to support a Series B funding announcement, we knew Even was onto something big. Having partnered with Walmart, the single largest employer in the US, as the provider for their EWA system, we made the story bigger and better; and made Even the conversation driver for financial inclusion.
Secured 30+ pieces of original coverage in the first week of the news.
Generated significant partnership leads from Fortune 500 companies.
Already a household name in the UK by 2019, with a £3B valuation to boot, Monzo wanted to take the US market by storm. Trouble was, nobody had heard of them. That’s where we came in.
Working directly with senior leadership including the Monzo CEO, our team crafted a bespoke and carefully-researched press strategy that properly introduced Monzo and their challenger bank philosophy — using technology, transparency, and customer-centricity to optimize banking — to the US press and consumers.
And by the time we were done, Monzo was the brand on everyone’s lips.
15 hour-long briefings for Monzo’s CEO with top-tier outlets.
30+ pieces of US and international coverage for Monzo’s stateside launch.
Let’s have a conversation. Your reputation establishes your relevance with customers before you ever meet them. You need a firm that can build it for you.
