- Clarity Team
- januari 30, 2017
Entering into a relationship with a PR company isn’t something to be taken lightly. Carefully selecting the right agency is important – they need to understand your company and product, and have a clear vision of how you can work together. We’ve written before about how to select a PR agency – this article will guide you through what to do next.
1. Be prepared to work together
The key word here is ‘together’. You can’t simply sign the contract and assume that the coverage will start to roll in from that point on.…