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Clarity acquires Sefiani - bolstering corporate reputation services and expanding into APAC

Today we announced the acquisition of Sefiani – a Sydney-based, multi-award winning strategic communications and reputation management agency.

This comes hot on the heels of our recent acquisition of Political Intelligence UK which significantly bolstered our Public Affairs capabilities. The marriage of these complimentary services allows us to provide reputational advice at the highest level for the world's most influential technology leaders. 

Managing corporate reputation has become more challenging than ever. With an expanded team, and 24/7 coverage now across our offices, we are now able to better support clients wherever and whenever they need it. Our experienced teams are able to help our clients navigate an environment where organisations are judged for their actions more than for their words, and where stakeholders continually scrutinise the credibility of corporate claims. 

Our acquisition strategy was devised and is being executed with our clients in mind. Our new presence in APAC will help Clarity and its clients reach some of the fastest-growing, most dynamic markets on Earth, whilst enhancing our ability to serve clients on a global level. 

We will continue to build out our capabilities in the months to come and continue to deliver on our client promise: to blend the scale and breadth of a large agency with the dynamism and entrepreneurial spirit of a boutique consultancy. 

We will do this whilst also keeping our employee promise – to balance scale and opportunity with a radically progressive culture. Our team is the most important part of that equation and we will never stop building an environment that nurtures each of us as a human, yet challenges and stretches each of us as a professional.

Taking us to a headcount of more than 180 people globally, Sefiani is Clarity’s third major acquisition in the past nine months following the highly-successful integration of 93digital and 93x in May, and Political Intelligence UK in October. This deal builds on our exceptional track record of growth via M&A, a strategy we plan to continue pursuing as we work towards building a new kind of global marketing and communications agency. 

Please reach-out if you’d like to learn more about Clarity’s newest capability and geographic market: [email protected]. I look forward to hearing from you. 




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