Brand Design

Enhance brand recognition and loyalty with a brand design that represents the vision, mission and values of your organization

The most impactful design happens when all elements point in one powerful direction. This requires clarity of vision, mastery of technique, and consistency of execution.
Nicola CampbellHead of Design and UX

A strong brand has an immeasurable impact on marketing success. It can distinguish your organization within competitive categories, align your wider team, communicate your key messaging and ensure cross-channel consistency.

Our brand design services utilize the latest best-practices in research and design to bring your brand to life. In partnering with Clarity, you’ll ensure a collaborative process that puts your business objectives front and center for a strategic approach.

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Our integrated approach has earned us multiple awards and nominations.

Key Stakeholder Involvement

Through efficient processes and clear lines of communication, we’ll keep your stakeholders front and center. They’ll be taken along the entire design journey, from research to receipt of your brand new visual identity. We lead innovative workshops that bring out the best from your team, enacting on business objectives while keeping your audience in mind.

Full-Service Capability

We have the capability within the full Clarity team to help clients define their target audience, develop and test messaging frameworks, create their visual identity, and ultimately produce campaigns to take the messaging and visuals to market. This process helps bring your new brand identity to life through research, strategy and creative marketing and communications campaigns.

A Rebrand or a Brand Evolution

We have the ability to perform a large-scale brand refresh that takes your existing brand back to its bones. We’ll perform a best-practice process with audience definition, competitor analysis, messaging frameworks and naming workshops. We can transform your brand into one that feels up to date in a modern market, stands out from competitors and represents your company values.

If you’re not looking for a full refresh, we also have the ability to modernize your organization’s existing identity. An updated visual identity could be a better representative of the brand strategy that is already in place.

(Clarity) helped us create a new brand, look and feel from scratch taking us through a rigorous process. Their grasp of strategy, creativity and insight is excellent… I have no hesitation in recommending them.
Simon LubinFreelance Marketing Consultant, Enablit