Data-Driven Analytics & Measurement Services
Data provides powerful insight that informs your biggest decisions. We help you collect, analyze and interpret data to drive growth for your business.
We carefully select the best ways to measure and display success, demonstrating how activity directly impacts your business objectives.
Phil WadeVice President, Measurement & Analytics
Dive into analytics data, identify trends, and transform complex data into real-world insights that fuel the growth of your business. From setting up your analytics to complex CRM integrations and reporting and forecasting, we’ll handle it all, giving you the insight you need to make big decisions.
Looking for data analytics services to make sense of your numbers? Speak to Clarity today.
Who We Work With
In short, we work with anyone who handles large amounts of marketing data. But more specifically, we support those in technical industries, including SaaS, AI, Cybersecurity, FinTech, AdTech & MarTech, Cloud Solutions, to get more from their data.
Why Analytics and Measurement Matter
You know you need data… but why is it so important? Let’s explore how data analytics can transform the way you work.
The Power of Data-Driven Decision
From gaining stakeholder buy-in to reducing spend and identifying strategic direction, data is the key to driving change in your business. Without quantifiable evidence, you risk making critical decisions with guesswork. We make sure every decision is made with data to support it.
Identifying Opportunities and Mitigating Risks
With the foundations in place, you’ll start gaining access to more data than ever before… and that brings both new opportunities and risks. Data analytics allows you to stay ahead of the curve, ensuring your brand is prepared for whatever comes its way.
Our Integrated Data Analytics Services
We take a specialised approach to integrated marketing, bringing together experts to cover the full suite of marketing. So every decision is informed by accurate data, and stakeholders understand why.
Scroll down to read about our data analytics services, or click to quickly jump down.
- Product & Platform Analytics
- Full-Funnel Marketing & Sales Performance Measurement
- CRM Integration
- Advanced Data Analytics Consultancy
Product & Platform Analytics
Running a SaaS platform or app? We’ll dig deep and learn how your users engage with your software by examining everything from adoption to user flows and in-app retention.
We’ve proven experience integrating top product analytics tools, including Amplitude, Mixpanel, and Pendo, to derive deep user behavior insights so decisions can be made based on real-world data.
From onboarding to product roadmaps, optimizing current platforms and launching new tools, we’re here to make sure you have data-driven insights every step of the way.
CRM Integration
Already got a CRM or need help integrating a new software? Whether it’s Salesforce, HubSpot, or another platform, we’re here to help make the onboarding simple, so you can get the benefits straight away.
You’ve got the numbers, and we know how to turn them into something real, so let’s work together.
Advanced Data Analytics Consultancy
When it comes to big data analytics, expertise is key. We build scalable big data and analytics frameworks to support long-term growth.
Our team is highly experienced at extrapolating and analysing data, including specific data stack proficiency in Snowflake, BigQuery, and AWS Redshift, alongside intuitive data visualisation in Tableau, Power BI, and Looker.
Simplify complex data with custom, insightful dashboards and reports, allowing you to get the insights you need, when you need them.
Full-Funnel Marketing & Sales Performance Measurement
Already got a CRM or need help integrating new software? Whether it’s Salesforce, HubSpot, or another platform, we’re here to help make the onboarding simple, so you can get the benefits straight away.
The same goes for marketing automation platform analytics like Marketo and Pardot, to provide end-to-end visibility on your sales funnel and lead nurturing.
We’re not just here for the setup– we’re in it for the long haul. We use advanced attribution modeling to understand the true impact of each touchpoint so that we can calculate accurate ROI and Cost of Customer Acquisition (CAC) Reduction.
All of this comes down to having the right people on board. From implementation to data analysis, presentation, and stakeholder engagement, we’re the experts.
You’ve got the numbers, and we know how to turn them into something real, so let’s work together.
Our Approach to Analytics
Tailored Solutions for Every Business
No two businesses are the same, so we take our proven approach and adapt it to your needs, supporting your goals and going for growth with data backing us every time.
From Complex Data to Actionable Insights
Capturing data is one thing, but knowing how to turn it into something useful is the real magic trick. From ensuring accurate tracking to interpreting trends and storytelling, we’ll help transform those spreadsheets into valuable insights that can inform campaigns.
Proving the Value and ROI of Your Investments
Data tells stories, and those stories can help stakeholders understand certain decisions and strategies. Simplifying data without losing its meaning is our specialty.
OUR
RESULTS
Here’s what we’ve helped others to achieve:
OUR
INSIGHT
Love data as much as we do? Check out our deep dives.
GET
CLARITY
Looking for a partner to help you reach your goals? We'd love to hear from you.
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