How to measure the commercial value of B2B content
Event
Remote
31 Oct 2024

While traffic is a common metric, this doesn’t always resonate with finance teams when seeking buy-in for content marketing initiatives.
So, how can one effectively measure and showcase the financial impact of content on revenue?
16.00 CEST / 15.00 BST / 10.00 ET / 07.00 PDT
Thanks to our community partner, FINITE, for organising this event with us.
Head of Measurement and Analytics at Clarity
Senior Technical Analytics Specialist at Clarity
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