Use Creativity to Hit your H2 Lead Targets

B2B marketing teams are off on their beach breaks, but lofty lead gen targets await their return.

And from our recent survey, 94% of members in the FINITE community (B2B tech marketers) are affected by challenges to their lead gen! 

Your typical performance marketing isn't working... Now's the time for a creativity revolution!

Creativity is not just a tool for Mad Men and brand marketers. In a B2B market teeming with monotonous messaging, infuse creativity to elevate the quality and impact of your paid, SEO, and content campaigns. 

During the session, you’ll learn:

• Why creativity is the bedrock of successful performance marketing 
• A messaging framework that will help you discover what your B2B audience wants to hear
• Which creative formats are working best for B2B audiences in 2024 

17.00 CEST / 16.00 BST / 11.00 ET / 08.00 PDT

Thanks to our community partner, FINITE, for organising this event with us.

Meet the speakers