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Employee Communications Strategy

Our data-driven, people-focused approach helps you improve employee engagement, build trust, and create a more connected, productive workforce.

Why Employee Communications Matter

Effective employee communications are at the heart of high-performing organizations. In today’s rapidly changing environment, clear, consistent, and authentic internal communications, and an employee value proposition (EVP) reflecting the context of the world employees are living in, are essential for:

  • Driving employee engagement
  • Bridging the gap between leadership and frontline teams
  • Building trust and a sense of belonging
  • Supporting your employer branding efforts
  • Reporting EVP progress to the Board
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global corporates interviewed about employee comms best practice

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employees surveyed to drive the employee comms strategy for a leading financial services brand

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of GMs and above used an interactive Leaders Communications Guide in its first week after launch, at the same organisation

Our Employee Communications Approach

At Clarity, we know that every workforce is unique. Our tailored solutions begin by truly listening to your employees: using employee listening tools, surveys, and focus groups to understand their needs and challenges.

Data-Driven, Two-Way Communication

We go beyond traditional, top-down messaging. Our strategies foster two-way engagement, ensuring employees feel heard and valued. This approach is proven to:

  • Enhance employee engagement communication
  • Increase retention and productivity
  • Support your employee value proposition

Ready to Transform Your Internal Communications?

Let’s build a culture of clarity, engagement, and trust. Contact us to learn how Clarity’s employee communications consultants can help your organization thrive.

In the context of rapid AI adoption and geopolitical turmoil employees are increasingly becoming disconnected with their employers because of perceived value misalignment and a resulting lack of trust in leadership. And according to Gallup, a lack of employee engagement cost the global economy $428billion in lost productivity in 2024.

A factor behind this is there has been a breakdown in employee communications during a time when it is needed the most. And the breakdown isn’t due to a lack of communication, indeed many employees feel inundated by emails from HQ and leadership. It’s rather because the full employee population, including deskless and frontline workers, aren’t given the opportunity to talk back, provide their view, ask questions or influence organizational direction. 

Our proprietary, tested employee communications methodology has been designed to empower your organization to build employee trust and belonging, starting with your Employee Value Proposition. Working as an extension of your team, we then help you craft an employee communications strategy that drives the people outcomes you need today, and fosters an approach that allows your brand to evolve alongside a rapidly changing world.

Alice SpraggonVice President - Content & Engagement at Clarity

Our Services

Employee Comms Review & Strategy

  • Comprehensive audits of your current internal communications
  • Employee surveys and feedback sessions
  • Best practice sessions to support peer-to-peer learning
  • Channel effectiveness reviews
  • Employee communication strategies for continuous improvement

Message Development & Employee Value Proposition Enhancement

  • Development of your employee value proposition framework
  • Messaging guides for leaders and people managers
  • Practical templates, speaker notes, and ready-to-use tools

Content Studio & Channel Support

  • Advice on the best employee communication tools and channels for your teams
  • Insight on how to best use AI to augment employee communications
  • Creation of digital and print assets, including newsletters, videos, newsletter templates, and interactive SharePoint pages
  • Deep knowledge of Microsoft and Google suite communications tools, with implementation partners for both

Training & Leadership Support

  • Employee communication training for people managers and senior leaders
  • Leadership communication training for authentic, empathetic engagement
  • Onboarding, coaching, and ongoing support

Measurement & Continuous Listening

  • Employee communication surveys and success measurement
  • Implementation of employee listening strategy
  • Recommendations around the latest employee communications measurement tools for real-time insight

Why Choose Clarity as Your Employee Communications Consultant?

Our team combines global expertise with excellent partnerships and local insight, supporting organizations with large, complex workforces. We deliver:

  • Evidence-based recommendations
  • Practical, actionable guides
  • Long-term support for sustained success

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Looking for a partner to help you reach your goals? We'd love to hear from you.

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